BRAND FILM FOR SAFE ‘N’ SOUND
“DANGER DOES NOT REST”
Part thriller, part product reveal — this suspenseful Brand Film showcases an all-in-one safety device built to protect what matters most, no matter the threat.
THE HELIOS APPROACH:
HOW AND WHY?
THEIR CHALLENGE
The self-defence market is crowded with traditional tools like pepper spray, bear mace, and personal alarms — many of which can be turned against the user in a moment of crisis. Inventor Derrick McBounds created Safe 'N' Sound, a first-of-its-kind product that integrates a dog leash, flashlight, and airhorn into one intuitive tool — always in your hand, ready when it matters most.
He needed more than a product demo. He needed an emotionally charged promotional video that would convey why his invention matters, without falling into conventional commercial tropes.
OUR SOLUTION
We focused on the feeling of safety, and what’s at stake when it’s gone.
Using our cinematic expertise, we crafted a showcase of visceral tension. This intense Brand Film plays like a thriller, intercutting between two gripping scenarios:
A man walking his dog through a quiet forest, confronted by a coyote.
A woman walking her dog at night, followed through the city by a looming stranger.
Through suspenseful storytelling, naturalistic performances, and moody lighting, the film positions Safe 'N' Sound not just as a product — but as peace of mind in your palm.
THE RESULT
The final Brand Film didn’t just meet expectations, it became a key driver in Safe 'N' Sound’s launch strategy. Our client described it as a “masterpiece” and one of the most powerful tools in securing licensing agreements and distribution deals.
By elevating the product beyond a simple demonstration, we created a Hollywood-style short film that earned recognition for its production quality, storytelling, and emotional resonance. Compared to previous experiences with video agencies in California, the client praised Helios Films for delivering higher quality, better communication, and greater value — all with a creative edge that couldn’t be matched.
Our Brand Film doesn’t just showcase the product, it sells the feeling of security to partners, consumers, and licensing prospects alike.
